AI will help drive you and entertain you, according to Sony Honda Mobility.
Six years after Sony first announced its automotive ambitions, everything is looking a lot more concrete. Production of the Afeela 1, the electric sedan that has been developed by Sony Honda Mobility, is already underway in Ohio. Deliveries will begin later this year in California, expanding to Arizona and Japan in 2027. And last night, on the eve of this year’s Consumer Electronics Show, it even showed off a crossover version.
“The way we are fusing diverse technologies to deliver a completely novel mobility experience is not limited to a single model type,” said Sony Honda Mobility CEO Yasuhide Mizuno.
We first saw a Sony electric vehicle back at CES in 2020 when the consumer electronics company showed off the Vision-S, telling the world it was mostly just a showcase for things like sensors and infotainment. Then the world caught a hot case of electric vehicle fever. Tesla’s stock price went vertical, and the auto industry focused on EV optimism, even as a pandemic rewrote everyone’s working rules.
